Marketing Manager

Why Hilton Sandestin Beach?

At Hilton Sandestin Beach, we believe that exceptional service begins with an exceptional team. To deliver the best experiences for our guests, we seek out talented individuals who share our passion and vision. Our team members are the driving force behind everything we do, and their dedication is what allows us to create memorable moments for every guest. By joining Hilton Sandestin Beach, you become part of a community of leaders focused on your personal growth and long-term success.

What We Offer:

• 401(k)
• 401(k) matching
• Dental insurance
• Employee discount
• Free daily meal service (lunch or dinner)
• Health insurance
• Paid time off
• Vision insurance

About the Role:

The Marketing Manager supports the Sales and Marketing Department in coordinating and executing marketing, social media, public relations, and advertising initiatives for the Resort, its Outlets, and Serenity by the Spa.

This is a hybrid position, allowing for approximately 80% remote work with on-site presence required around 20% of the time-specifically for content shoot days, special events, or during extended absences of the Director of Marketing.

The ideal candidate is organized, proactive, and able to manage multiple marketing priorities while working both independently and collaboratively with on-property teams and external partners.

Essential Functions:

• Oversees hotel content planning and execution, including coordination of shoot days with on-site staff and external creative partners.
• Manages brand voice, messaging, and community engagement across all social media platforms for the Hotel, Outlets, and Serenity by the Sea Spa.
• Assists in developing and maintaining web content, online listings, and digital marketing assets in collaboration with internal teams and third-party vendors.
• Audits Hilton brand sites, vanity websites, and partner listings for accuracy, updates, and promotional opportunities.
• Completes monthly reporting and performance analytics for the Director of Marketing's review.
• Creates and manages design projects, ensuring all property collateral aligns with Hilton and Resort brand standards.
• Supports public relations and media initiatives, including both virtual and on-site coordination for media visits or VIP guests.
• Attends and represents the Hotel at industry or community events as needed.

Communication & Collaboration Requirements:

• Participates in a weekly call with the Director of Marketing to review priorities, deliverables, and performance updates.
• Attends and contributes to all calls with external agencies, including but not limited to the advertising agency of record and public relations agency of record.
• Maintains consistent communication with on-site teams to ensure alignment across departments, especially during active campaigns and event periods.

Supportive Functions:

In addition to performance of the essential functions, this position may be required to perform a combination of the following supportive functions, at the discretion of the manager based on the particular requirements of the hotel.

• Assists with ordering amenities and collateral for visiting media and V.I.P. guests.
• Performs other marketing-related duties, as assigned.

Job Knowledge, Skills, and Abilities:

The individual must possess the following knowledge, skills and abilities and be able to explain and demonstrate that he or she can perform the essential functions of the job, with or without reasonable accommodation, using some other combination of skills and abilities.

• Proficiency in major social media platforms (Instagram, Facebook, LinkedIn, TikTok, etc.) and content management tools.
• Strong understanding of Adobe Creative Suite, Canva, PowerPoint, and Excel.
• Experience with analytics platforms such as Google Analytics, Meta Business Manager, and Hilton digital tools.
• Excellent written and verbal communication skills.
• Photo and video production experience preferred.

Work Environment:

This is a hybrid position with approximately 80% remote work.

In-office or on-property presence is required for:

• • Content shoot days and creative production.
  • Major resort events and activations.
  • Coverage during extended absences of the Director of Marketing.

Travel to the resort or local events will be scheduled in advance..

Qualifications:

Education:

Bachelor’s degree in marketing, communications, or a related field required.

Experience:

A minimum of two years in hospitality marketing, media relations, or agency setting required

Licenses and Certificates:

None required.

More about the Company:

Due to the seasonal and business nature of the hospitality industry, employees may be required to work varying schedules and hours to reflect the staffing needs of the hotel.

This is not necessarily an exhaustive list of all responsibilities, skills, duties, requirements, efforts, or working conditions associated with the job. While this is intended to be an accurate reflection of the current job, management reserves the right to revise the job or to require that other tasks be performed when circumstance changes in the hotel (i.e.: emergencies, changes in personnel, workload, rush jobs, or technological developments.)

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.